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si schroeder
Independent Irish Record Label
TRUST ME I'M A THIEF & Berube Communications
Are Happy to Announce...
si schroeder

::: Has Been Named to the Shortlist :::
Choice Music Prize for Irish Album of the Year
More info on:

Distribution: Interactive Music (RMG-Chart)
Originally Released in Ireland May 12th, 2006

Si Schroeder is a six-foot hairy male who makes 'music'. This 'music' generally sounds like classic songs in the Simon & Garfunkel vein mixed with an old recording of a drunken Slovenian orchestra playing backwards through an AC-15. There's a little bit of Africa in there too. And, somewhere within this melange, Si sighs in a soft, whispered voice of love, mental illness, international terrorism, and the problems he has with his homeland. The reasons for this are varied; Si used to be one half of Schroeder's Cat, a legendary Sonic-Youth/MBV-impersonating act which toured sporadically in the mid-1990s and released on LA's Emperor Norton. He loves archive recordings of ethnic, folk, jazz and classical music - the older, the better. He also loves sixties pop music and psychedelia. Some electronica and instrumental hip-hop also gets through his radar. And he also has his own thing to say about where we all came from - and where we're going. His current live shows attempt to find a bridge between live electronics, guitars, drums, percussion, and the combined singing of men, women, children and machines. In various guises Si Schroeder has blown the PA systems of Dublin, London's influential Kosmische club, PopKomm Berlin, Oslo, New York's IntelFest, and Chicago. Expect toy pianos and toy planes, bleeps and beats (and bleats...) bells and chimes, drones and choirs... and expect to think differently about music, and the world, when you leave.

Other artists on TRUST ME I'M A THIEF include The Redneck Manifesto, Jape, Warlords of Pez, Goodtime John, Somadrone, Beautiful Unit, David Long, David O'Doherty

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  • The shortlist has been selected by a panel of 12 Irish music media professionals representing print, radio, online and TV (see judge list below)
  • The overall Album of the Year will be selected by this judging panel at the Choice Music Prize event at Vicar Street, Dublin on Wednesday February 28th
  • . The winning act will receive 10,000 euros, a prize which has been provided by the Irish Music Rights Organisation (IMRO) and the Irish Recorded Music Association (IRMA).
  • The act will also receive a specially-commissioned award, courtesy of the Recorded Artists And Performers Ltd (RAAP).
  • The Choice Music Prize for Irish Album of the Year 2005 was won by Julie Feeney for her self-released "13 Songs" debut.
  • Since winning the Choice Music Prize, Julie Feeney has signed a worldwide recording contract with Sony-BMG and seen a huge increase in sales for "13 Songs" in Ireland.
  • Tickets for the Choice Music Prize live event will go on sale from all Ticketmaster outlets on Monday January 22nd, priced 25 euros including booking fee.
  • Full information on the acts who will be performing at the live event will be announced later this month.



  • The Choice Music Prize - Irish Album of the Year - has been established to celebrate and acknowledge the work of Irish musicians.
  • Every single year, hundreds of albums are released by Irish artists in every genre, from indie, trad and pop to electronic and jazz.
  • The Choice Music Prize aims to highlight those albums which deserve some extra time in the spotlight and, ultimately, to select the album which best sums up the year in Irish music
  • Instead of using sales or airplay as criteria, the Choice Music Prize will focus, simply and solely, on the music.
  • The Choice Music Prize is co-ordinated by Dave Reid and Jim Carroll. Jim Carroll will be the judging panel¹s non-voting chairman.
  • Dave Reid runs Broadcast Mgt & Events, the company who also organise the National Student Music Awards. Jim Carroll is a journalist with The Irish Times.

This Year's CHOICE MUSIC PRIZE panel of Judges:

  • John Caddell - Phantom FM
  • Stuart Clark - Hot Press
  • Alison Curtis - Today FM
  • Neil Dunphy - Sunday Tribune
  • Sinead Gleeson - The Ticket
  • Rick O'Shea - 2FM
  • Nick Kelly - Irish Independent / Billboard
  • Mike Knightson - Live 95 Limerick
  • Padraic Killeen - The Irish Examiner
  • Eamon Sweeney - Foggy Notions
  • Tanya Sweeney - The Star
  • Jonny Tiernan - Alternative Ulster


Contact Dave Reid at Broadcast Mgt & Events
Tel: +353 86 3117800

Media enquiries to Friction PR
Tel: +353-1 670-7400

Si Schroeder Reviews:

Reviewed by: Jim Carroll

It doesn't take very long to cop that you're in the presence of something rather special here. Irish electronica may be populated by a large and prolific gallery of enthusiastic producers and players, but few have yet demonstrated the wherewithal and musical smarts to pull off any kind of grand statement or big splash. Until now. You're ready to give Simon Kenny a standing ovation even before the second track on this beautiful, beguiling, dreamy album has finished.

Once half of hugely derivative Dublin indie act Schroeder's Cat, Kenny's new sonic adventures are far more interesting because he's working from so many different sketches. Instead of simply going along with the current electronic pop flow, Kenny seeks to make full use of all the music he can hear whirring around in his head. For instance, you can hear echoes of indie tweeness on Eyes-Wide, but this is soon blanketed by a bubbling sweep of see-sawing electronics. Elsewhere, Kenny's fondness for psychedelia and folk cause some fascinating shapes to develop, especially on Duck and C4.

Of the many gems here, the one you'll return to again and again may well be Lavendermist, a track that builds from a haunting drone into the most ecstatic swinger in town, complete with flutes and whistles. Doughty, confident and ambitious, Coping Mechanisms is an album you really must hear.

Reviewd By Phil Udel

With the mystery surrounding him/them/it, Si Schroeder could well be our very own Gnarls Barkley. That there is a connection with Schroedersound and Schroeder's Cat is clear, but from there on in it all gets a little murky. There is talk of a six foot hairy biped in his 30's, as well as references to brainchilds, sampling machines and the like...Not that any of this matters because Coping Mechanismsis such an astonishing record. In many ways it's very Dublin, and more specifically, very Trust Me I'm A Thief. But the important thing is this: if you thought you had it up to here with mumbling singer songwriter types, think again. Coping Mechanisms effectively rewrites the book.

Sound wise, its a tour de force, layer upon layer of subtle beats, feedback drenched guitars and haunting samples going into creating a noise that is at once quirky and baroque. A much overused phrase it may be, but this really is a beautiful experience. Slovakian orchestras criss-cross under African vocals, Sonic Youth style art rock is laced with Simon & Garfunkel melodies. As strategem go, it is
risky territory - but when you add it all up, the album makes perfect sense. Si himself, if it is a he, hangs around in the mix somewhere, occasionally soaring to the fore, more often happily subsumed into the incredible sounds around him, sounding just as amazed at the sheer scale of it all as the listener.

That Si Schroeder remains an underground phenomenon is astounding. Thing is, Coping Mechanisms has the potential to go where David Kitt, Jape, The Jimmy Cake and the rest have gone before and, whisper it quietly, eclipse the lot of them. Just you wait.......

May 2006
Reviewed by John Brereton

Hands in the air, I'm not a huge fan of electronica, finding it full of beautifu moments and sounds but oddly devoid of vocal melodies and a soul that makes me return. I'm sure that a catchy vocal isn't really the point when the artist is creating this kind of record, but for me it's the difference between the Sydney Opera House & Ayres Rock; both are stunning formations, but its the rock that i'd return to again and again.

Si Schroeder is a Dublin based artist who kicked around in post-punk ambient noise groups in the nineties with some some credibility and on coping mechanisms he's brought a huge amount of disparate influences to bear on an album that moulds the conventional blips and bleeps into a structured pop package with superb results. His sampling is never less than interesting and texturally the album is a multi-layered, multi-faceted smorgasboard of cleverly blended sounds that soothe and chill, while Schroeder's tender wistful vocals provide the icing on the cake. Aside from the antiquated gramaphone static that tends to be utilised somewhere along the way in most electronica records Schroeder's songwriting templates definitly smack of a love of the past, pitched somewhere betwen His Masters Voice recordings and Stockhausen to mid-sixties folkadelic and Radioheads Amnesiac.

Put your headphones on, sit back and enjoy the flight as The Reluctant Aviator takes off on a barrage of detuned sounds that wrestle for airspace with backward looped Eastern European choirs before his industrial/shoegazing influences peak out from the growling bass riffs of the gravity-defying Lavendarmist. C4 deploys a waltz like rhythm to underpin a tune that imagines Nick Cave and The Flaming Lips crooning endless choruses with a drunken horn section to a tear sodden audience, before ending up to the theme tune to the Electric Picnic. Eyes-Wide is this millennium's Oh Superman, brilliantly executed. The album isn't without its superflous moments, but the overall standard is very high in all departments.



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